Today they had a great post about social media scams:
BEWARE SOCIAL MEDIA SNAKE OIL
This week I've got another great guest post for you, from marketing expert Chris Syme.
We writers have all heard that we "have" to be on social media, which is presented to us--both by experts and the not-so-expert--as the Holy Grail of marketing and self-promotion. But apart from the thorny questions of which platforms to use (Twitter? Facebook? Pinterest? Some of them? All of them?), and how to use them (How often should we post? What's the proper mix of friendly interaction and self-promotion?), there's the problem of "services" that want to exploit our confusion to rip us off.
Read on for solid advice on how to separate the worthwhile from the worthless, and warnings about some common social media scams.
We writers have all heard that we "have" to be on social media, which is presented to us--both by experts and the not-so-expert--as the Holy Grail of marketing and self-promotion. But apart from the thorny questions of which platforms to use (Twitter? Facebook? Pinterest? Some of them? All of them?), and how to use them (How often should we post? What's the proper mix of friendly interaction and self-promotion?), there's the problem of "services" that want to exploit our confusion to rip us off.
Read on for solid advice on how to separate the worthwhile from the worthless, and warnings about some common social media scams.
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click to read the article
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